Everything else is people being nice to you.
The usual ways to “validate” an idea all have the same flaw: nobody has anything at stake.
- Asking AI
- It has read everything about your market. It has never wanted to buy anything.
- Asking friends
- They'll tell you what you want to hear. Saying yes costs them nothing.
- Surveys
- Hypothetical answers to hypothetical questions. “I'd pay for that” is free to say.
- Feedback swaps
- They're reviewing yours so you'll review theirs. Their mind is on their own launch.
- Market research
- It tells you the market exists, not that anyone wants yours. It's homework, not proof.
The only test that works: put a real page in front of people who are already looking for a fix, and watch what they do.
What building it first costs.
- Building the MVP300 hours
- +Designing it and writing the page40 hours
- +Domain, hosting and tools$600
- +Launch posts, DMs and cold emails20 hours
- +Ads for your first visitors$500
- +Refreshing the dashboard for signups30 hours
- +Second-guessing every decision∞ hours
390+ hours and $1,100 to find out nobody wanted it
You bring the idea. We do the rest.
No posting, no DMs, no asking around. You describe it once, then watch.
You
Describe the idea
A few sentences. We ask a handful of questions to get the details right.
Ghostlaunch
We build the page
A landing page written and designed to convert, with your pricing, fast on any phone. Every button opens “coming soon” and asks for an email.
Ghostlaunch
We find high-intent leads
People on Reddit already asking for a fix to the problem you solve. We reach out to each one about what they asked.
Ghostlaunch
We measure everything
Every visit, scroll, click and email, live in your dashboard whenever you look.
Ghostlaunch
Day 7: the verdict
A full report: who came, how far they read, which plan they reached for, whether to build it, and every lead, ready to contact.
Pages that look launched.
Each one was built from the idea under it. None of these products exist yet.





Watch real leads react to your idea. Live.
Your dashboard fills up as people arrive. On day 7 we close the test and write it up.
LiveDay 3 of 7
- Visitor from a Reddit DM reached Pricing · clicked “Get Team” (Team) · opened the waitlist · joined the waitlistjust now
- Visitor from a Reddit comment reached FAQ · opened FAQ: Do my staff need to download an app?4 min ago
- Visitor from a Reddit post reached Footer · scrolled 100%11 min ago
- Visitor from Reddit reached How it works18 min ago
Day-7 reportShiftswap
Promising
6% of visitors left an email, and 34% of button clicks went to a paid plan.
Recommendation
Build the smallest version: a swap request, manager approval and a record of who agreed. Start with the restaurants that left an email.
Pay for answers, not for code you'll throw away.
See who's asking for free. Pay when you're ready to test.
One test
for the idea you can't stop thinking about
$49once
- Your page, built and hosted
- 7 days of outreach to high-intent leads
- Every email collected, yours to keep
- Live dashboard and the day-7 report
Founder
Recommendedfor a notebook full of ideas
$99/ month
- 3 tests a month
- Rewrite any section, relaunch any page
- Everything in One test
Studio
for testing in batches
$249/ month
- 10 tests a month
- Everything in Founder
- Your tests run first
Questions founders ask first.
Who does the outreach?
We do. Once your page is ready, we find people on Reddit asking about the problem your idea solves, keep only the ones who clearly want a fix, and reach out to each one. You don't post, DM or ask anyone.
Isn't that spam?
We only reach people who are already asking about the problem your idea solves, one conversation at a time. No mass posting, no bought lists.
What do visitors see when they click a button?
A short “coming soon” note that asks for their email, and sometimes one follow-up question. Nobody is charged and nothing is sold.
What if almost nobody shows up?
Then the report says so. Below 100 visitors the verdict is “not enough data yet”, with how many more visitors it would take. We never stretch a small sample into a conclusion.
Do I keep the emails?
Yes. Everyone who leaves an email is yours, with the plan they picked and what they told us. They're in your dashboard as they arrive and in your day-7 report, and you can export them to CSV any time.
Can I change the page?
Yes. Edit any text or rewrite a section with one click, before the test starts.
What happens after day 7?
We close the test and write the report: the verdict, the numbers behind it, what visitors told us, and what to change if you run it again. The page and your data stay in your dashboard.