Cartwise: a landing page for the Store Conversion Audit idea

Find out why shoppers add to cart but don't buy

It names the exact moment people describe: shoppers add to cart or come close, then never buy. A store owner who keeps asking why that happens sees their own question answered in the first line, with no jargon to decode.

Words it borrows from real posts:

• “hundreds of visitors”
• “makes the same problem more expensive”
• “where shoppers drop off”
• “add to cart”

1. Navigation: It lets a cautious owner jump straight to how it works, pricing or questions, and keeps an audit button in reach the whole time.
2. Hero: It states the problem, the promise and the price at once, and the sample report shows what a ranked fix list would look like.
3. Problem: It repeats the pains people wrote about, like visitors who never buy and traffic that only raises costs, so readers feel understood before any pitch.
4. How it works: Three short steps show the audit asks little effort, which matters to owners who are short on time and money.
5. Features: It turns the posts' core question, why shoppers leave and what to fix, into concrete features with sample screens of answers.
6. Who it's for: It names who this is for and who it is not for, so an owner with carts but no sales can recognise themselves quickly.
7. Comparison: It sets the audit against free feedback and costly agencies, the two options these owners likely weigh, on speed, cost and focus.
8. Pricing: It shows a small one-time price next to an optional monthly plan, framed against ad spend these owners already pay.
9. FAQ: It answers the doubts a careful owner would raise: free options, setup time, data, traffic needs and whether a subscription is required.
10. Final call to action: It closes on the posts' point that more traffic only feeds the leak, and repeats the offer and refund for anyone ready to act.
11. Footer: It restates in one line what the product does, so the page ends on the same clear promise it started with.

• Store Audit: $49 once
• Monthly Re-check: $19 a month

A single $49 payment fits owners with few sales and no budget for experts. The $19 monthly re-check is optional, for those who want to confirm fixes worked. Splitting them tests whether people want a one-off answer or ongoing checks.

The button says Get my $49 audit. After the click: Cartwise is almost ready

The button names the price and the thing you get, so the click is a clear decision to pay. Ghostlaunch built this page to test the idea. The product doesn't exist yet, so the click opens a dialog saying it is almost ready, which measures real interest.

Brand colour #D7263D, the “sturdy” font pair, a light theme.

The strong red suggests a warning and a loss to stop, which matches a store leaking sales. The sturdy font pair and light theme read like a plain report, steady and trustworthy for owners worried about wasting money.