Soclane: a landing page for the First SOC 2 Starter Kit idea

Get your first SOC 2 done without a security team

The posts come from people handed SOC 2 with no security person and no extra help coming. The headline names that exact situation and promises a first SOC 2 done anyway. It speaks to the person stuck with the work, not to a security team they don't have.

Words it borrows from real posts:

• “no security person”
• “the GRC guy”
• “deal with later”
• “enterprise prospect”

1. Navigation: It gives quick jumps to how it works, features, pricing and FAQ, so a busy reader can check the answer they care about first.
2. Hero: It names the accidental owner and shows a sample weekly table of now, later and deferred, which answers the posts' question of what to work on first.
3. Problem: It plays back the pains from the posts: a deal turning later into right now, becoming the GRC guy, not knowing what comes first, and work slipping every quarter.
4. How it works: It shows the path as four plain steps sized for a few hours a week, because the posts describe little time and no extra help.
5. Features: Each feature answers one pain: ranking for what comes first, deferral for what can wait, evidence notes for the posts that ask about evidence, re-ranking for slipped weeks.
6. Who it's for: It says who the page is for and who it isn't for. The person who got handed SOC 2 can see themselves, and others know to leave.
7. Comparison: It sets the idea against automation platforms and consultants, and shows that its narrow job is telling a non-expert what to do this week.
8. Founder's note: It tells the same story the posts tell, a deal waiting and the closest person stuck with it. Readers can see the plan comes from that situation.
9. Pricing: It frames the cost as a short readiness push that ends after the audit, which fits teams that only need SOC 2 because one deal is waiting.
10. FAQ: It answers the doubts a cautious first-timer would have: no pass guarantee, no system access, time per week, Type I only, and cancelling.
11. Final call to action: It repeats the core promise, to know what to do this week and unblock the deal, and asks for one action at the end.
12. Footer: It restates in one line what the idea is and who it serves, using the problem's own words about small teams with no security person.

• Free intake: Free
• Readiness: $199 a month

A free intake lets a person with no budget see their plan first. Readiness at $199 a month, cancel anytime, matches a push that lasts only until the audit. It does not ask for a yearly contract for a short, deal-driven need.

The button says Get my SOC 2 plan. After the click: Soclane is almost ready

The posts ask what to do and where to start, so the button offers exactly that: my SOC 2 plan. Since Ghostlaunch built the page to test the idea and the product doesn't exist yet, the click opens a dialog that says Soclane is almost ready. It measures real interest.

Brand colour #1F5C4A, the “sturdy” font pair, a light theme.

A deep, muted green and a sturdy font pair feel steady and serious, which suits compliance work and a worried first-timer. The light theme keeps the dense task tables easy to read.